FullStory not only allows you to search for various custom user data but now supports searching by a particular list of data-attributes.
When searching in FullStory you'll want to toggle the "Any activity" drop down and select "Clicked"
You will then have the option to search the clicked event by "CSS selector"
Begin by searching for engagement on a specific element (w/o using class selectors)
Searching for engagement on a specific element, containing specific text
Note - click the ellipses (...) to add specific text to your search.
Searching for engagement categories, across multiple elements
Here is a list of data attributes that are currently supported for indexing and searching:
Note: Support for this list is currently in Beta.